Understanding The Freelance Network Career Choice

In a world that’s increasingly fast-paced, interconnected and digitally driven, freelance and fractional professionals have become invaluable assets to businesses of all sizes. From startups looking to build a brand from scratch to large enterprises seeking specialized expertise, these professionals bring a dynamic skill set to the table. As someone who has worked with many […]

Maybe you have a startup idea and your friends and family are encouraging you to consider participating in a business incubator. The number of business incubators has grown in the past few decades, and for good reason — they work! However, business incubation experience can vary substantially for new businesses seeking such services. Click here […]

COVID-19 presents enormous challenges for marketing and communications professionals. While there is enormous pressure to maintain business as usual, it can be a struggle to position brands during this national emergency properly. The frustration levels of journalists are rising, many vocally complaining about the number of irrelevant, if not inappropriate pitches flooding inboxes. In this interactive session, Communications in the Wake of Covid-19, we discussed PR and Client management strategies, as well as offer practical advice on steps Marketing and PR professionals should take to manage the news and content pipeline during these unprecedented times.

Freelance marketers often face the challenge of finding and retaining quality clients to help build a successful and sustainable business. One crucial aspect of this process is screening prospective clients to ensure a mutually beneficial working relationship. While securing new clients is essential for growth, it’s equally important to be vigilant and identify potential red […]