HR and communications strategies to navigate the pandemic

Gain insights into how company leaders and HR professionals can better support team members individually and collectively through unprecedented times.
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How To Build Your Thought Leadership Presence in Six Simple Steps

Being seen as a thought leader and a go-to expert in your industry is a powerful tool for your career and your business.
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Understanding The Freelance Network Career Choice

For professionals who are part of a distributed workforce, there's often a misconception that their job is just a "gig."
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Webinar: Communications in the Wake of COVID-19

COVID-19 presents enormous challenges for marketing and communications professionals. While there is enormous pressure to maintain business as usual, it can be a struggle to position brands during this national emergency properly. The frustration levels of journalists are rising, many vocally complaining about the number of irrelevant, if not inappropriate pitches flooding inboxes. In this interactive session, Communications in the Wake of Covid-19, we discussed PR and Client management strategies, as well as offer practical advice on steps Marketing and PR professionals should take to manage the news and content pipeline during these unprecedented times.
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The Death Of The Agency Model: How Marketers Can Adapt

The value of the agency experience has tremendous value wherever you go next. But it's time to evolve.
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Six Ways to Become An A-List Agency Client

As a client, there are simple things you can do to get on your agency’s A-list and, in turn, get the most value out of your agency relationship.
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4 keys to ‘growth stacking’

On September, 17 2018, I attended the Growth Stacking Summit, hosted by Dan Martell, who has successfully exited 3 companies and invested in over 40 startups. The audience was filled with 80+ startup founders in attendance ranging from pre-revenue to multi-million dollars in Monthly Recurring Revenue (MRR). We all were immersed in an Intensive 9 […]
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Pitch Perfect(ly)

Pitching your business to job-seekers in 3-minutes (or less).  A stage. A microphone. 3 minutes. If that’s all you had to capture the interest of a room full of job-seekers – a captive audience who have come here specifically to learn about your company – what would you say? How do you stand out? The […]
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My Canadian Love Letter

Dear Canada,  Hey! It’s been a while since we were together and I’ve been meaning to reach out. You see, I’m asked all the time about what it was like to move from New York and live in Waterloo, Ontario (located approximately an hour from Toronto, ON) for three years. You’d think even though our […]
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Better Sales Questions = Better Sales Better Outcomes.

I’ve never carried a sales quota, but I’ve sat in on enough sales meetings to know that many of them can be a waste of time. In an effort to quickly qualify prospective customers, junior sales reps often rely on on a prescribed sales methodology that steamrolls prospects with a series of questions that reveal […]
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