In Celebration Of Freelance And Fractional Talent

If you’re reading this, chances are you’re a marketer who’s at a crossroads in your career or life. You’re not alone. A recent survey from HP found that 71% of knowledge workers worldwide say they consider leaving their employer even if they feel neutral about work. But is now the right time for you to launch a […]

If seeing is believing, then a great demo is the key to winning the hearts and minds of your audience.

COVID-19 presents enormous challenges for marketing and communications professionals. While there is enormous pressure to maintain business as usual, it can be a struggle to position brands during this national emergency properly. The frustration levels of journalists are rising, many vocally complaining about the number of irrelevant, if not inappropriate pitches flooding inboxes. In this interactive session, Communications in the Wake of Covid-19, we discussed PR and Client management strategies, as well as offer practical advice on steps Marketing and PR professionals should take to manage the news and content pipeline during these unprecedented times.

The first 100 days are tracked closely following the inauguration of a new president of the U.S., and much can be learned by taking a similar approach as you enter a new leadership role in a company. Those first 100 days will set the tone for the remainder of your tenure, and they require a […]